CREDIT BOOST CD

GIVE YOURSELF MORE CREDIT
Vision.

The Citizens Bank with branches across Mississippi continues to deliver on its promise of being a community bank, bringing dreams, goals and ultimately communities to life.

Solution.

Through innovative products like the new Credit Boost CD, Citizens is helping its customers improve their financial picture. Hip Brand named and branded Credit Boost CD and brought it to life through video, an important communications channel to add to your marketing mix.

Impact.

An integrated approach across advertising channels from traditional and digital to in branch and radio, Credit Boost CD was launched and is building momentum.

PLAY RADIO SPOT

“EVEN AT THE BEST OF TIMES, NAMING IS A CONTENTIOUS AND EMOTIONAL BUSINESS.”


Fast Company reports that the search engine has changed everything. Instead of worrying about your spot in the phone book, you need a name that’s relevant and truly compelling. The key to any name—simple or complex, abstract or descriptive—is grabbing attention and staying memorable.

Are you impressed?

If so, why don’t you get in touch with us so we can talk about your projects.